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Mormon Wives Influencers Reveal Their Shockingly Huge TikTok Paychecks
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Date:2025-04-13 14:18:23
It pays to be a Mormon #MomTok star—literally.
Whitney Leavitt and Mayci Neeley, two of the stars of Hulu's new reality series The Secret Lives of Mormon Wives, are revealing the insanely huge paychecks they and their fellow TikTok influencers rake in from social media partnerships and brand deals.
"It's hard because each year is different," Whitney noted in an exclusive interview with E! News. "You could get a really big brand deal like, 'Hey, we want to have like a six-month contract with you,' and then next year you don't get it at all. It varies drastically."
While Whitney noted one of her bigger deals was for $20,000 to promote a sex toy on her social media, that's hardly the most either of the reality stars have made for one partnership.
As Mayci revealed, "We both have gotten one—we can't say what it was—but we've gotten a deal that was $75,000 one year."
Plus, the paychecks vary for different members in their content-creating group based on their personal brands, according to Whitney.
"It will vary for people depending on what your specialty is, like fitness and health or beauty," the 31-year-old noted. "Toys or mommy products for your children."
Mayci echoed, "Each industry varies. Some pay more than the others."
And even though the #MomTok community was rocked by a swinging sex scandal two years ago after member Taylor Frankie Paul exposed some of the group's extramarital affairs, the controversy didn't have any negative impacts on the influencers' income.
"Oh no!" Whitney told E!. "If anything it just gave us more publicity to be honest with you."
However, Mayci had a different take on the negative publicity.
"It's kind of a mix though," the 29-year-old chimed in. "I threw an event for my business launch that I did on the show and I had a couple of vendors that almost pulled out because they're like, 'Wait, are you in that swinging stuff?' So, I think reputation-wise would took a little bit of a hit, but income-wise I don't think it really affected us too much."
Especially because Whitney and Mayci have both denied participating in Mormon swinging groups.
As Whitney noted, "I think if we were involved specifically, Mayci and I, it would have been different. We weren't, so we just took the clout from it."
The Secret Lives of Mormon Wives premieres Sept. 6 on Hulu. And keep reading to meet the entire cast.
TikTok: 4.1 Million Followers
Instagram: 363K Followers
Taylor had two kids with her ex-husband and recently welcomed her third child with boyfriend Dakota.
TikTok: 2 Million Followers
Instagram: 250K Followers
Whitney has two kids with her husband and i currently pregnant with her third.
TikTok: 26.4K Followers
Instagram: 8,519 Followers
Newly divorced, Layla is navigating newly single life with two kids.
TikTok: 306.4K Followers
Instagram: 97K Followers
Divorced and remarried, Demi has a blended family with three kids.
TikTok: 123.6 Followers
Instagram: 139 Followers
Divorced and remarried, Demi has a blended family with three kids.
TikTok: 1.1 Million Followers
Instagram: 198K Followers
Jenn is married to Casey and Ben Affleck's cousin Zac Affleck. They have two kids.
TikTok: 2.4 Million Followers
Instagram: 230K Followers
Mikayla was a teen mom and now married with three kids.
TikTok: 1.3 Million Followers
Instagram: 116K Followers
Mayci is married with a blended family of two kids.
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